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Ramla Ali

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British-Somali boxer and Olympic trailblazer, Ramla Ali, is a Team SIRO ambassador who exemplifies the brand's core values of strength and originality. Discovering the world of boxing at a young age, Ali found in it a source of confidence and discipline, propelling her into history as the first Muslim woman to secure an English title. Her journey continued to break new ground when she founded Somalia's boxing federation and made history as the first boxer to represent her nation at the Olympics. In 2018, Ali founded The Sisters Club, a philanthropic initiative that provides a free and safe haven for women to engage in weekly boxing classes without any fear of discrimination. Since its inception, The Sisters Club has grown into a global community of passionate fighters who are welcomed regardless of experience, race or religion. The Olympian went on to share, “It was a natural choice for me to partner with SIRO. I have worked hard to create an environment within the male-dominated world of boxing where women feel welcomed and encouraged to participate.”

TEAM SIRO: Ramla Ali

The synergy between Team SIRO and our guest experience is key to shaping high-performance destinations. With this partnership, Ali joins the ranks of trailblazers including world-renowned yoga instructor Jonah Kest; and AC Milan, one of football's most innovative clubs. Together, they are invaluable sources of insight, working with SIRO's in-house team to curate unmatched wellness facilities and services. Our collaboration with Ali has been a close one, channelling her expertise in fitness, nutrition, and recovery into actionable programmes that empower the SIRO community to tap into their full potential.

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“SIRO mirrors my ambitions, to introduce hotels and platforms where everyone can feel welcome to work on their wellbeing and positively impact their physical and mental health. I am excited to be working with the team on developing programmes and experiences that will give guests the chance to learn life habits that they can take away with them and incorporate into their everyday lives."Ramla Ali, Olympic boxer

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Team SIRO - Ramla Ali